PodRoll
PodRoll is a platform that solves the biggest challenge in podcasts, which is discovery. It increases podcast consumption by driving listeners to their next episode through relevant recommendations delivered right in the listening context. With PodRoll, audiences can discover new and engaging podcasts without the need for a special app.
Description
how to use:
PodRoll offers different features and opportunities for both buyers and sellers. Sellers can monetize their podcasts by running recommendations after their last post-roll, opening up a new revenue stream for their shows. They have complete control over the content that runs on their shows and can easily approve or reject recommendations using the PodRoll dashboard. Buyers can use PodRoll to grow their existing audience or scale up a new show by getting it in front of millions of podcast listeners. The podcast recommendation engine selects tailored recommendations based on the content being consumed and the listener’s profile. PodRoll integrates with the hosting platform, so there’s no need to move the podcast from the current hosting platform.
Core freatures:
Relevant recommendations delivered in the listening contextNo special app required for show recommendationsMatching algorithm for optimized recommendationsSeamless transitions with quick intros and updated show artNew revenue opportunity for sellers without conflicting with existing ad spotsComplete control over approved contentSimple setup with integration into the existing hosting platformTailored recommendations based on content and listener profileIABv2 compliant downloads and deliveryIntegration with hosting platform for easy implementation
Use case:
Increasing podcast consumption
Discovering new and engaging podcasts
Monetizing podcasts through additional revenue streams
Growing existing audience or scaling up new shows
Targeting specific listeners based on content and listening profile
FAQ list:
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